A Dramatic Colonial Living Room

The collaborative nature of being a real estate photographer can’t be understated. When a Realtor hires a photographer, many times they have a preconceived notion of what they want to see and how they expect the images to look. This can only be accomplished when the Realtor and the photographer work together.

This article has been reprinted with the permission of Redfin and the article's author, Hanna Tan.

Deciding to finally put your home on the market can be both an exciting and daunting experience. And, with an increasingly competitive housing market, a well-staged home can make all the difference in placing your home on a buyer’s “must-have” list. Artwork plays a critical role in adding the finishing touches when prepping your home for sale, and you’ll want to make sure you’re picking the right kind to create a polished look. To help present your home in the best light possible, we reached out to design experts from Seattle, WA, all the way to Cambridge, ON for their top tips for choosing wall art when staging a home.

Working with a professional photographer can take a huge weight off a Realtor’s shoulders. Quality photographs are the hallmark of a good Realtor. How many times have you looked at the photograph on a listing (photographs, if you are lucky) and wondered how a Realtor has made a living offering such sub-par photography to their clients? Let’s face it, photographs taken with an iPhone just don’t cut it.

Andrew McGibbon Photography's Work Methodology

One thing you want to ask any real estate photographer is how they work. What is their process? Do they use lighting? Do they have the right equipment? What makes their images pop? How long have they been doing it?

I’m going to show you how I work. You can compare this to real estate photographers you might be working with or considering working with.  (Though after reading this article I hope you will choose to work with me.)

3 Capstan Real Estate Virtual Tour

When I first started as a Realtor, I remember seeing the phrase “virtual tour.” When I would go to look at these “virtual tours,” what they really turned out to be was a PowerPoint presentation with music. To me, a virtual tour is something that a viewer controls, that allows them to walk through the property at their own pace, putting their focal point wherever they want. With a series of connected 360° panoramas, it gives them complete control over where to look in the room and which direction to walk. Doesn’t that sound more like a virtual tour? Doesn’t that sound more interesting?